10 Tips For Viral Shorts

by Sarah Romeo

Viral shorts have taken the web by storm! It’s a tough game with its own rules—here are some ways you can keep your viral short up to speed with the Internet traffic.

1) Make it something you want people to see:

There are millions—if not trillions—of viral videos all over the web. Why should browsers click on your short over anyone else’s? Are you offering important information? Or a profound message? Have you captured the most hilarious human belly flop of all time? Whatever it is, identify the reason why people want to watch your short.

2) Make it fun:

The vast majority of people who get on a kick of watching viral short after viral short are BORED. Ok, maybe that’s just me. But either way, those seeking their online quick fix are looking for something entertaining. Have fun with your videos and other people will too!

3) Post it everywhere:

After uploading your viral vid on a site like YouTube or Vimeo, don’t just let it sit. We have tons of options to seamlessly post videos. Facebook or MySpace will allow you an interface for your video to show right on your profile. Twitter is also a great forum for links, and all your followers will be interested in clicking. The more spaces you post, the more hits your short will get.

4) Tag, tag, tag:

Another way people will stumble across your video is through search engines. Look up the top 100 most popular search words on Google and eBay, and apply as many of those as you can to your video.

5) Give it an interesting title:

Treat your video’s title like a headline on a magazine cover. Since viewers have a lot to choose from on the net, they’ll be drawn to the most attractive heading. Strong adjectives like, hysterical, unbelievable, exclusive, leaked, or important can convey specific, compelling feelings.

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